Post your "privacy policy" on your website

Is your privacy policy posted on your website? It should be.

People are concerned about simple things like their email addresses remaining private. Post this on your website. Tell people that their email addresses and all personal information, for that matter, are safe with you.

Post on your website that all of their personal information is only used by you to contact them while doing business and that it will never be used or sold for any other purposes. It's an important thing to do, it eases peoples' minds and allows them to feel safe while doing business with you.