Winning Marketing Ideas from Citibank part 1

For small business owners, effective marketing is crucial for building awareness and driving sales. There are a million marketing ideas out there and your time and budget are limited. How do you know which marketing strategies are right for your company?

Here are 3 key marketing strategies that can deliver results:

1 ) Get Structured. Create a Marketing Plan. Successful small business owners agree that taking the time to develop a proactive marketing plan is critical. A good plan can help you focus your time (and money) on efforts that provide you with better results.

You don’t need a high-priced consultant to create a plan that helps you grow your business. The key is simply to establish specific, measurable marketing goals and define strategies for how to achieve them.

What are your target markets? How will you reach them? What will success look like? As a small business owner, you will probably have a limited marketing budget. That means it’s even more important to plan carefully and ensure that you’re spending your marketing dollars wisely.

Part 2 tomorrow